One stack. Six products.
Every format your audience sees.
Every product below is production-ready, publisher-first, and pre-integrated with the rest of the Saturday Labs stack. Tap any card to expand.
Display Monetization
Standard IAB and sticky formats, tuned per placement for viewability and RPM.
Display remains the workhorse of publisher revenue. We deploy the full range of IAB standard units — banners, MPUs, leaderboards — plus high-viewability sticky formats and interstitials, each configured for your layout, audience and page speed budget.
Placements are A/B tested against your current setup so you see the delta before you commit. Our team sizes floors per placement based on demand density, not defaults.
Key features
- All IAB standard sizes plus responsive fluid units
- Sticky headers and footers with dismiss controls
- Interstitials with frequency capping and viewability guardrails
- Lazy loading and page speed optimization built in
- Per-placement floor pricing and demand routing
Formats supported
BannerMPULeaderboard Sticky headerSticky footer InterstitialAnchorIdeal for
News, entertainment and long-form content publishers running web and mobile web inventory at scale.
Video Monetization
Player and marketplace demand for outstream, instream and CTV inventory.
Video is the highest-yielding surface most publishers underuse. Saturday Labs ships a lightweight, IMA-compliant player plus programmatic video demand — so you can turn any page into a video revenue surface, and any existing player into a higher-earning one.
Support for VAST 4.x, VPAID, SIMID and OpenRTB video, with SSAI-friendly integration for CTV and OTT partners.
Key features
- Instream, outstream, in-article and CTV/OTT support
- Server-side ad insertion (SSAI) friendly
- Waterfall + header bidding within the video ad request
- Autoplay policies handled per browser and per region
- Complete VAST/VPAID/SIMID compliance
Formats supported
InstreamOutstream In-article videoCTV OTTRewardedIdeal for
Video-first publishers, OTT/CTV apps, and text publishers who want to unlock video RPMs without producing more content.
Rich Media
Interactive and expandable formats that command premium CPMs.
Standard formats give you scale. Rich media gives you margin. Our catfish, in-article expandables, interactive units and skin/wallpaper formats are engineered to catch attention without hurting Core Web Vitals or triggering ad blockers.
Every rich format ships with brand-safe interaction patterns and clear dismiss controls — because a rich unit that annoys the user costs more than it earns.
Key features
- Catfish and adhesion units with intelligent dismissal
- In-article expandables and parallax formats
- Interactive rich media (video-in-banner, quiz, carousel)
- Custom skin and wallpaper takeovers
- MRAID-compliant units for in-app inventory
Formats supported
CatfishIn-article ExpandableSkin ParallaxInteractiveIdeal for
Publishers with premium editorial context and brand advertisers looking for high-impact placements at scale.
Marketplace Demand
Curated brand and agency demand routed straight into your inventory.
Our marketplace pools demand from DSPs, agency trading desks and direct brand relationships into a single supply path. That means one integration to reach programmatic, agency PMPs and direct IOs — all pre-negotiated, all quality-controlled.
Every buyer is vetted for creative quality, malvertising history and payment reliability, so what lands on your inventory is safe, premium and paid on time.
Key features
- Global DSP demand aggregated in one integration
- Agency and holding-company deals routed as PMPs
- Direct brand IOs served alongside programmatic
- Creative quality & malvertising screening
- Transparent, publisher-friendly payment terms
Demand types
Programmatic (OpenRTB) PMP / Preferred deals Agency direct Direct brandIdeal for
Publishers wanting quality demand without maintaining a dozen individual SSP/DSP integrations.
AdOps Consultancy
Ad ops as a service — line items, floors, wrappers, reporting, handled.
Even the best stack underperforms without disciplined ad ops. Our team plugs in as an extension of yours — running the ad server, tuning Prebid, onboarding demand, keeping tags healthy, and delivering the reporting that makes commercial decisions easier.
Engagement models range from one-time audits and cleanups through to a fully outsourced ad ops function running your day-to-day operations.
Key features
- Ad server (GAM) setup, cleanup and daily operations
- Prebid wrapper tuning, timeout & floor optimization
- Demand partner onboarding and reconciliation
- Tag hygiene & performance audits
- Custom weekly and monthly revenue reporting
Engagement models
One-time audit Project-based Retainer Fully outsourcedIdeal for
Publishers whose engineering team is stretched thin, or whose current ad ops setup has grown faster than the team running it.
Prebid Monetization
Production-grade Prebid wrapper with our SSP and demand pre-integrated.
We ship a battle-tested Prebid wrapper — client-side and server-side — with Saturday Labs SSP and marketplace demand pre-integrated. Bring your own bidders alongside ours, tune timeouts, apply UTM-based floor rules, and get transparent auction analytics out of the box.
Compatible with Prebid.js latest, Prebid Server, and Prebid Mobile (SDK). Migration from your existing wrapper is straightforward and reversible.
Key features
- Client-side (Prebid.js) and server-side (PBS) support
- Pre-integrated Saturday Labs SSP demand
- Bring-your-own-bidder — full adapter compatibility
- Auction analytics and real-time bidder health dashboards
- Dynamic floors, timeouts and identity module orchestration
Integration options
Prebid.js Prebid Server Prebid Mobile Custom adapterIdeal for
Publishers running header bidding today, or planning to move from a legacy waterfall to a modern unified auction.
Pick one. Pick six. Pick your own combination.
Every product works standalone or as part of the full stack. Tell us where you are today and we'll show you the shortest path to more revenue.
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